Media Language Activity

Structuralism is deconstructing texts by examining the underlying structure. It  can come in different approaches including Semiotics which can be in the form of signs such as the highway code.The use of colours for example red being the sign to stop and we no this because we have been taught different understandings. Binary Oppositions which contrast two things such as adult/child , good/evil. Enigma Codes and Narrative Structures. Key Ideas of structuralism can be thought as the bigger picture. You understand the larger abstract structures which contain them.  The theory exists but deep within the text.
 For my G324 work I have chosen to create a regional magazine and so will analyse a inspirational regional magazine that already exists. The glamour magazine featured below was a special regional addition that was personalised to those certain areas EG) London , Newcastle and Manchester. Barthes suggested that the meaning can be communicated through signs using the signifier and what it signifies. The heart on the London Tshirt can signifie love for the city. Binary oppositions take the form of contrasts that are used to create a sense of difference. The model on the page is shown happy emotions along with confidence which appeals to the reader because they want to feel that to. The colours are bright and drag the reader to the most appealling parts of the page. If a magazine were to be dull and boring the readers wouldnt want to pick up the magazine to buy. The pose which Katy is shown to have is showing her confidence also and the camera shot is a long shot which features the models full body shows this. The page layout is evenly spread with a simple font text. I like how the liptick symbolises with the colours.